Resume

Specialties

cross-media communication strategy, social media strategy, web site production, web content management, information architecture, systems analysis and design, project management, usability testing

Experience

(or view my complete LinkedIn profile)

Strategist at mStoner
9/12 – present

  • I lead projects through communications strategy, design, development and implementation.

Project Manager at mStoner
2/12 – 9/12

  • mStoner provides smart, sustainable solutions for higher education web communications needs.
  • I am responsible for ensuring the delivery of high-quality projects, on time and budget, with great communication and partnership along the way.

Online Community Manager at SUNY Geneseo

11/09 – 2/12

Provide ongoing strategy and execution for alumni web communications and services

  • Successfully launched the U-Knight alumni website and online community project within a 10 month deadline, winning the 2011 SUNYCUAD Award of Excellence for Best in Category: Alumni Programs.
  • Produced a U-Knight cross-media marketing and publicity campaign that resulted in over 4,500 alumni registrants in the first year – U-Knight has since been used as a model for successful campaigns by Harris Connect.
  • Implemented a streamlined online events registration system, tripling the volume of event registrations and reports that can be handled each day by alumni staff
  • Created and managed the U-Knight brand and its subsidiary channels: online community, social media outlets (Facebook, LinkedIn, Twitter) and the SUNY Geneseo Alumni blog.

Web Communications Manager at Nazareth College
11/07 – 11/09

  • Provided web strategy, project planning, information design, site architecture, content development, production, and evaluation for Nazareth’s 2009 site redesign.
  • Co-developed new CRM and CMS systems with Nazareth information technology department.
  • Managed web analytics research and reporting.
  • Delivered a series of award-winning websites, most notably the national CASE Grand Gold winner, Flight of the Flyers.

Web Communications Assistant at Nazareth College
6/06 – 11/07

  • Supervised a team of 3 on a campus template conversion project, in which 65 departmental sites with ~4,000 pages were standardized into a CSS-driven template in 3 months and $12,000 under budget.
  • Delivered financial audit of campus web expenditures that led to the creation of an annual web budget and corresponding funding from upper management.

Assistant Director of Student Center Operations at Nazareth College
6/05 – 6/06

  • Supervised 65 employees in 4 campus locations, including hiring, training, scheduling, evaluation, payroll and budgeting.
  • Managed operations of the facility’s classroom and conference space.

Education

M.B.A., University at Buffalo
Information Systems

B.S., Business Administration, Nazareth College
Minor in Information Design and Rhetoric

Awards & Honors

2011  SUNYCUAD Award of Excellence: Best Alumni Program, U-Knight Online Community
2009  CASE Circle of Excellence Grand Gold Award: Flight of the Flyers Alumni site
2009  CASE Circle of Excellence Gold Award: Website, Sub-website category
2009  CASE Circle of Excellence Bronze Award: Website, Special Purpose category       2009  Rochester PRSA Prism Award: Flight of the Flyers Alumni site                              2008  Rochester PRSA Prism Award:I Got In site for accepted students                              2008  Rochester PRSA Merit Award: Nazareth College Arts Center website
2007  CASE Gold Award:Website, Special Purpose category
2005  MBA IT Intern Practitioner of the Year:UB internship at Praxair, Inc.
2003  Verizon Academic All-American, Nazareth College

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